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ANTHELIOS by LaRoche-PosayAnthelios SX is the moisturizer with the highest protection against UVA Rays, the #1 cause of skin aging. Anthelios SX is a light, non-greasy, fragrance-free formula. It is allergy-tested, PABA-free, suitable for sensitive skin and offers 24-hour hydration. Anthelios SX has the most complete broad-spectrum protection. How does Anthelios SX work? Anthelios SX has an exclusive combination of three sun filters: 1. Octocrylene protects against UVB rays. 2. Parsol 1789 (avobenzone) protects against long UVA rays and is stabilized by Octocrylene. 3. Mexoryl SX is photostable on its own and protects against short UVA rays. Mexoryl SX fills the gap in sun protection unaddressed by all other formulas in the US. YOUR UV SAFETY DO’s and DON’Ts: DO 1. Wear a sunscreen that has a high level of protection against UVA rays and at least an SPF 15. 2. Use sun protection daily, even if it is cold or cloudy outside! 3. Visit your dermatologist for an annual check-up and notify him/her immediately if you notice change or discoloration in a mole, which can be an early sign of skin cancer. DON’T 1. Forget to apply sunscreen on those often forgotten areas: the hands, d’collet, neck, and ears. 2. Scrimp when applying sunscreen. Most people don’t use enough! Apply 30 minutes before sun exposure. 3. Forget that SPF measures protection against UVB rays only, and not UVA rays. Look for ingredients that offer high UVA protection as well. FINALLY AVAILABLE IN THE USA The first sun filter approved by the FDA in 18 years. A breakthrough technology in sun protection. What is MEXORYL© SX? MEXORYL© SX is the most effective organic UV filter that protects against UVA rays (maximum absorption at 344nm) with high photostability, a key factor in sunscreen protection efficacy. This high photostability means the sunscreen will maintain a higher UVA protective ability longer and not degrade as quickly as other UVA filters when exposed to the sun. What is photostability? Photostability means the ability to stabilize under sunlight. The process of photostability is a key factor in sunscreen protection efficacy. High photostability means the sunscreen will maintain a higher UVA protective barrier. Why is MEXORYL© SX unique? When UVA and UVB inorganic protective filters were first introduced using cosmetically acceptable concentrations, they provided minimal protection against UVA rays. Though the UVA ray filter molecule Avobenzone (Parsol 1789) was approved for drug store and apothecary use in 1992, it was discovered that when used by itself, Avobenzone (Parsol 1789) degrades when exposed to the sun, thereby reducing its UVA protection efficacy. MEXORYL© SX, now available in the US, is photostable on its own and is the most effective organic filter designed to protect against short UVA rays. Formulations containing MEXORYL© SX and L’Oreal’s patented photostable association of Octocrylene and Avobenzone provide a complete broad spectrum UV protection, with the highest level of protection across the UVA spectrum - particularly short UVA rays in the range of UVA 320-340nm. How does MEXORYL© SX work? MEXORYL© SX protects the skin by absorbing the energy of the sun’s short UVA rays. MEXORYL© SX acts as a normal filter, but becomes highly energized by absorbing the energy of a UV photon. MEXORYL© SX protects against UVA photons penetrating your skin, deactivates and releases the absorbed energy to the environment as harmless energy, then repeats the process over and over. Want to try ANTHELIOS SX? (click here)
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